April 5, 2021
When we refer to “we,” “us,” or “our,” we mean Elite Parking Services of America, a Florida corporation, or the specific division, subsidiary, or affiliate that operates the Site, provides its content, or processes information received through it, each as appropriate and applicable.
When we refer to “you” or “your,” we mean the person accessing the Site. If the person accessing the Site acts on behalf of, or for the purposes of, another person, including a business or other organization, “you” or “your” also means that other person, including a business organization.
We, or the entity on whose behalf we operate a Site, own the information collected through the Sites.
Information We Collect From You
In order to operate the Sites and provide you with information, products and services that may be requested by or of interest to you, we may collect and retain “Personal Information” which means information that could be used to contact you such as full name, postal address, phone number, email address, and license plate number(s), information you provide to pay for our services such as your credit and debit card numbers, bank or financial institution account numbers, billing address, purchase history information about the services you purchase when using the Sites, the services that you use or purchase on the Sites such as the type of parking permit you purchase, the location of the facility, the type of your vehicle, and your destination or venue if provided.
Your IP Address
Each time you visit the Site(s), we automatically collect your internet protocol (IP) address and the web page from which you came. We use your IP address to administer and optimize the Sites for you and diagnose problems with the Sites. We may also supplement your IP address with anonymous Site traffic information that’s collected automatically when you visit the Site(s).
We may use “cookies” in connection with operation of the Sites. A cookie is a piece of data stored on the computer that runs an Internet browser and is commonly used to store information about a consumer’s online activities, including information such as the content or advertisements that a consumer views or the pages a consumer visits within a particular website. It can contain information about you, your computer, your browser, your session, the websites you visit, and other information about you or others who use, or have used, the computer or browser you use to access the Internet. Cookies are used for record-keeping purposes: the stored information can be retrieved by our website server when you return to the Site(s). This allows us to personalize or regulate the use of the Sites, and also permits us to automate the access and data-entry functions of the Sites (e.g., login information), to store online ordering information for purchases you may make while visiting the Site(s), and to tailor the appearance or presentation of the Site(s) to your preferences or interests. The cookies we use, if any, are not linked to any Personal Information while using the Sites unless: (i) you have given us permission to link such Personal Information to one or more cookies or (ii) you login or register with the Site. You give us that permission any time you register on the Sites or place an order through the Sites.
We or our hosting provider may collect traffic information from visitors for statistical analysis and Site improvement. When you access the Site(s), we or our hosting provider may collect information about your visit in a log file on a server. Log file information may include, but is not limited to, IP addresses, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, and number of clicks. We or our hosting provider use this information to analyze trends, administer sites, track users’ movements in the aggregate, and gather demographic information for aggregate use. Our hosting provider and we may review this information to understand overall trends and to determine what kinds of content are popular and useful to users.
Information Other Websites Collect From You
How We Use and Share Personal Information
We use your Personal Information to help us perform transactions, to deliver the services you have requested, to contact you when necessary in connection with events for which you purchased a parking permit(s) on the Sites (including event confirmations, changes, cancellations, and updates in general), to provide you with account login credentials, and to send you information, offers and other promotional materials from us and selected third parties. We may additionally use your Personal Information to aggregate, perform analysis, determine consumer trends, data-mine or otherwise improve the services that we provide. We may also share anonymized, aggregated information derived from Personal Information with advertisers and other third parties.
We use any financial information you provide as part of your Personal Information to process your order, check your qualifications, bill you for products and services, and enable you to participate in discount, automated billing, and similar programs. By making a purchase, or engaging in any other kind of activity that uses financial information on the Sites, you consent to our providing your Personal Information to our service providers and to such third parties as we determine necessary to process your transactions, as well as to your credit card issuer for their purposes. These third parties may include the credit card companies and banking institutions used to process the transaction.
Depending on the circumstances of our arrangements, we may share your Personal Information with applicable third parties to facilitate parking or support services related to your transaction. Any of these third parties are authorized to use your Personal Information in accordance with our contractual arrangements with such third parties and in accordance with their own privacy policies, over which we have no control. When we provide Personal Information pertaining to a transaction, we may also provide payment information pertaining to that transaction, such as amount of money paid or types of payment methods used.
If you participate in a contest, promotion, or survey offered by us (whether online, over the phone, or by mail), we may use your Personal Information to manage your entry in such promotion, to notify you if you are a winner, or to fulfill promotional obligations.
Note that by purchasing, or making reservations for, products or services, electing to receive communications (such as emails) or electing to participate in, or register for, contests, promotions, or other programs (such as discount or rewards programs), from third parties on the Sites, those third parties may use your Personal Information in accordance with their own privacy policies.
We may use your e-mail address to notify you about the status of your order (if you have placed one), provide customer service information, or answer your questions and requests. We may also occasionally send you e-mail updates, notifications, or other promotional information about our products and services or about the products and services of our affiliated companies or trusted third party partners. We may share your e-mail address with our affiliated companies to enable them to send you emails directly regarding their products and services, sales and other promotions. We include information in each commercial email that allows you to stop receiving future communications.
If you provide us with your phone number, you may receive telephone contact OUR TEAM, such as to ask you about your order, if you have placed one. If you call our number, we may ask you for Personal Information, depending on the nature of your request, to assist us in responding to your requests and questions. We may retain this information for business and marketing purposes and to help us with future orders and requests from you.
We may occasionally use your phone number to contact you with updates, sales notifications, or other promotional information about our products and services or those of our affiliated companies or trusted third party partners in which you may be interested. We may also make your Personal Information available to our affiliated companies and our other trusted third-party partners to enable them to contact you directly with their promotional information, such as information about their products and services, sales, and other promotions.
Authorized Third Parties
Transfer of Business Assets
We consider the Personal Information that you provide to us to be a business asset. Consequently, your Personal Information may be shared with a third party and may be included among transferred assets if we, any or all of our subsidiaries or affiliates, or any of our or their assets is ever acquired by a third party. By continuing to use the Site(s), you consent to your Personal Information being transferred in any such transaction.
Disclosure of Personal Information for Legal and Other Purposes
We may also disclose Personal Information that you have provided when we determine that such disclosure is necessary to comply with law, required in connection with a legal proceeding, to cooperate with law enforcement, or to protect the interests or safety of our company or other visitors to the Sites or users of services or products provided by us. We may also disclose Personal Information that you have provided to our subsidiary and parent companies and businesses, and other affiliated legal entities and businesses with whom we are under common corporate control.
As you use the Internet, a trail of electronic information is left at each website you visit. This information, sometimes referred to as “clickstream data,” can be collected and stored by a website’s server. Clickstream data can tell us the type of computer and browsing software you use and the address of the website from which you linked to the Site(s). We may use clickstream data as a form of non-personally identifiable information to anonymously determine how much time visitors spend on each page of the Site(s), how visitors navigate throughout the Site(s) and how we may tailor our web pages to better meet the needs of visitors.
Supplementation of Information
We may supplement the Personal Information we receive from you with other information we receive from third party sources or clearinghouses. Thus, Personal Information we obtain through the Sites may be intermingled with and used in conjunction with information obtained through sources other than the Sites, including both offline and online sources.
Our Security Precautions; Geographic Location of Information
No website is 100% secure. You can usually tell whether encryption is being used by noting the “locked” or other status indicator on the browser you are using. If the browser you are using does not indicate that the session is secure (e.g. by displaying a lock, a key or similar icon), you should assume that the connection is not secure and that third parties will receive the information shared by you and us during that part of the session.
Your Personal Information may be transferred to and maintained on computer networks which may be located outside of the state, province, country or other governmental jurisdiction in which you reside, and the country or jurisdiction in which these computer networks are located may not have privacy laws as protective as the laws in your country or jurisdiction.
BY USING THE SITE(S), YOU AGREE TO THIS CHANGE PROCEDURE.
Correcting or Updating Personal Information
If your Personal Information changes or you have reason to believe that your Personal Information as we maintain it is incorrect and you are unable to change your Personal Information by logging into your account, you may contact us through the “Contact Us” page, and we shall attempt to accommodate all reasonable requests for such changes.
You may additionally opt-out of receiving email communications by using the opt-out instructions included in an email you may receive from us.
Please note that changing or deleting your Personal Information through the Sites, or otherwise opting-out of receipt of email communications from us and third parties (other than Event Partners) will only change or delete the data in our database for purposes of transacting future business on the Sites and for managing future communications from us and third parties. These changes and deletions will not change or delete:
a) Personal Information already collected as part of a particular permit purchase in our transactions database which may be shared with our Event Partners regardless of your email preferences; or
Elite Parking Services of America, Inc.
Attn: Legal Department
76 South Laura St., Ste 1702
Jacksonville, FL 32202